Educational establishment, or government organization has a directory on their website. As these domains are seen as more trustworthy, you’re more likely to get a boost from them. 3. Set up internal linking on your website External linking is vital for SEO, but did you know internal linking can also help improve your search engine presence? Internal linking across your pages gives Google additional context about your website, giving sections that are visited less frequently a boost in the search engine results. Over four out of five internal link opportunities are overlooked.
This means getting the links right on your website can be incredibly valuable when it comes to improving local SEO. 4. Audit your meta titles and descriptions When done correctly, meta titles and descriptions can help to improve your local SEO results. They Buy Bulk SMS Service can have a direct impact on encouraging prospective customers to come and visit your website. Think of your page meta titles and descriptions as your shop window on Google and Bing. If your shop window looks enticing, people will come and check you out. Make sure you have unique titles and descriptions for each page. Include your SEO keywords and the location, and try to include a powerful call to action.
According to a Backlinko study, meta titles between 15 and 40 characters have an 8.6% higher click-through rate than titles outside this range. 5. Start a blog When you’re responsible for a business, running a blog may be the last thing on your mind. However, valuable and well-thought-out articles not only help you rank for more keywords but can keep people on your site for longer. While Google hasn’t admitted that the length of time users spend on a website is a positive factor for search engine rankings, it has been heavily implied. 6. Make sure your website is mobile-friendly 88% of people search for a local business on their mobile phone call or visit within 24 hours.